A project that's close to my heart, BU was just a simple dream! An aspiration to create active wear that helped women feel confident and comfortable in every single way.

I believe in the power of movement and the importance of feeling confident and comfortable in your clothes. That's why I’ve designed each garment with both style and performance in mind, and the BU collection thoughtfully focuses on making items for every type of woman. This range features high-quality, stylish, and comfortable pieces that are perfect for any workout. From leggings to training tops, we have everything you need to look and feel your best, and feel like you can B-U!